Digital Labs branding
We developed the identity for the Church of England’s Digital Labs project. Tasked with creating a simple identity which sits comfortably alongside the main Church of England logo, the identity uses the projects initials to make a simple, iconic brand footprint, the letters echoing the iconography of digital media by using the > symbols. Used extensively on digital media and for the project’s UK wide roadshows, workshops and conferences, the brand has been successful in promoting the ongoing campaign. We’ve been particularly pleased in how it’s been used in social network channels to signpost to the project.